Top 5 Hasbro Games Performance on iOS in Bulgaria Q1 2022

In the first quarter of 2022, the performance of the top 5 Hasbro games on iOS in Bulgaria demonstrated diverse trends in weekly downloads, revenue, and active users. Here’s a closer look at each app's performance:

MONOPOLY Tycoon saw an initial surge in weekly downloads, peaking at 455 in the week of February 21. However, downloads declined significantly in March, dropping to just 30 by the end of the quarter. Revenue peaked at $12 in the same week of February 21, while active users reached a high of 302 during that period but fell to around 50 by the end of March.

My Little Pony Color By Magic had a relatively stable performance in terms of active users, maintaining around 90-110 throughout the quarter. Weekly downloads fluctuated slightly, peaking at 43 in mid-March. Revenue showed sporadic peaks, with the highest being $28 in the week of February 14.

Peppa Pig: Polly Parrot experienced a modest increase in downloads at the end of the quarter, reaching 47 in the last week of March. Active users also saw a slight uptick, ending the quarter at 43, after a dip to 10 in mid-March.

MONOPOLY: The Board Game had a consistent revenue stream, with peaks of around $100 in January and early February. Downloads remained low throughout the quarter, peaking at 44 in late January. Active users varied, with a notable drop to 41 by the end of March.

Adventure Escape Mysteries showed a decline in both downloads and active users over the quarter. Downloads started at 31 in late December and dropped to 13 by the end of March. Active users followed a similar trend, declining from 43 in late December to 45 by the end of March. Revenue peaked at $97 in mid-January but steadily decreased to $10 by the end of the quarter.

These insights are based on data from Sensor Tower. For more detailed analytics and insights, visit Sensor Tower.